Brief
With a dream to transform how authentic argo products are sold to customers, Buniyadi wanted to change the trend
The core reason why Buniyadi wanted to get into the business of groceries and consumer goods was to change how people interact with traditional brands. They’ve explored the way they can reduce inauthenticity, middle-man and hassle of service.
Process
From our extensive research, We’ve realized that Buniyadi required changes in four major areas; design, packaging, branding and web
To make sure customers have the most convenient solution to their printing requirements, We’ve developed eCommerce website for Buniyadi. We tries to ensure that it’s responsive to all devices. Hundreds of products each having as many as ten combination were all configured for giving customer optimum customization option. We’ve also made holistic approach to branding with consistent brand voice and brand identity across all social media channels.
Result
Featured in many national newspaper and prestigious web portal
Due to thought-provoking business idea and effectively connecting marketing communication, Buniyadi quickly found popularity and recognition.Buniyadi currently one of the prestigious direct-grocery brand in Dhaka, Bogura and Beyond.
“Consumers really long for authentic sources of products that goes to their stomach. Glad that we found Buniyadi. Their branding and service quality is praisewothy``
