Brief
With a dream to trasform fine-dinning experience for citydwellers
Cafe 5six7, a fine-dining restaurant in Khilgaon, Dhaka, sought a comprehensive branding and marketing strategy to enhance its market presence and attract a sophisticated clientele. They approached Babooi for a solution that would reflect their unique culinary offerings and upscale dining experience.
Process
From our extensive research, We’ve realized that Cafe 5Six7 required changes in two major areas; design and branding
Babooi developed a cohesive branding strategy, including a new logo, menu design, and social media campaign. They emphasized storytelling to highlight Cafe 5six7’s unique dining experience and culinary excellence. The marketing strategy included targeted online ads and collaborations with local influencers to boost visibility.
Result
Featured in many web portals organically after Taskin Campaign & Half Pant Incident
The rebranding and marketing efforts led to a significant increase in foot traffic and online engagement. Cafe 5six7 saw a 30% rise in reservations within three months, and their social media following grew by 50%. The restaurant successfully positioned itself as a premier dining destination in Dhaka
“Consumers really long for authentic experience both in taste and in outlook
Glad that we found Babooi. Their branding and service quality is praiseworthyy``